The Y’ellopreneur initiative is designed to contribute to the reduction of female unemployment and advance women's development in entrepreneurship through targeted capacity building and access to capital. In its initial two phases, the program trained a total of 5,754 female entrepreneurs in essential skills, with 122 of these participants receiving equipment loans amounting to over N301 million. The third phase marks a significant expansion, with the MTN Foundation collaborating with the Bank of Industry Limited to implement a Matching Fund Model valued at N1 Billion.
Phase 3 Program Framework
• Online Entrepreneurial Skills Training: A four-week online training program for 1,000 female entrepreneurs, administered by the Enterprise Development Centre of the Pan-Atlantic University.
• Business Plan Development: Participants will engage in the development and presentation of bankable business plans.
• Pitching Session: A hybrid pitch session will be held for shortlisted businesses deemed viable for funding.
• Equipment Loan Support: Up to N5 million in equipment loan support will be provided to each of 200 selected female entrepreneurs.
• Advisory Services: Ongoing business advisory support services will be offered to ensure long-term sustainability.
• Program Oversight: The phase will include comprehensive monitoring and evaluation activities.
Strategic Goals and Impact
• National Development Support: The initiative reaffirms the Foundation’s dedication to supporting the Federal Government’s efforts in promoting sustainable socio-economic development in Nigeria.
• Job Creation: The program aims to contribute positively to job creation within the country.
• Sustainable Development Goals (SDGs): The framework is aligned with achieving SDGs 1, 2, 3, 5, 8, and 17.
Through its structured components and strategic collaborations, the Y’ellopreneur initiative continues to provide a comprehensive support system for female entrepreneurs. The third phase, backed by a substantial matching fund, is positioned to further enhance economic empowerment and foster sustainable business growth for women across Nigeria.