Luxury Presence Raises $37 Million to Launch AI CRM for Real Estate Agents
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Luxury Presence Raises $37 Million to Launch AI CRM for Real Estate Agents

New AI system uncovers hidden deals and boosts agent growth

1/9/2026
Bassam Lahnaoui
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Luxury Presence, a leading growth platform for residential real estate agents, has secured $37 million in funding to accelerate the launch of its AI-driven Presence® CRM. The Series C equity raise of $22 million was led by Bessemer Venture Partners, with participation from NextEquity, GSBackers, TPC, and Adam and Jade Mills. In addition, the company secured a $15 million debt facility from J.P. Morgan, bringing the total funding to $37 million.


Transforming Real Estate with AI

The new funding will accelerate the launch of Presence® CRM, the first AI relationship engine that uncovers hidden opportunities in agents’ networks. It integrates contacts, social media, communication history, and website activity while enriching relationships in real time. The system tracks property updates and predicts net worth changes to identify potential clients before visible action occurs.

Presence® CRM leverages Luxury Presence’s AI to detect the best moments for engagement and drafts personalized texts, emails, and calls. Agents receive a daily feed showing which relationships matter most, why, and the recommended next step. “Many high-performing agents have untapped opportunities in their contacts and networks,” said CEO Malte Kramer.

Driving Growth in a $1.5 Trillion Industry

The U.S. real estate sector represents $1.5 trillion in annual transactions and includes over four million licensed professionals, highlighting the scale of opportunity for AI-driven tools. Luxury Presence’s platform gives agents a measurable performance advantage by expanding reach, elevating brand visibility, and generating more leads and clients. The system draws insights from nearly 700 million annual interactions and over 15 billion data points across the platform.

Rising client expectations reinforce the need for intelligent tools. According to the 2025 National Association of REALTORS® Technology Survey, 82% of agents reported that clients responded positively to technology integration. Presence® CRM converts previously unused data into actionable insights, helping agents strengthen relationships and enhance overall service.

A Platform for Modern Agents

Since its Series B-1 raise in 2023, Luxury Presence has achieved over 110% annual recurring revenue growth while launching multiple AI capabilities. Agents on the platform grow six times faster and close nearly three times more transaction volume than peers in similar markets. With 17,000 real estate businesses as clients and $450 billion in annual transaction volume, Luxury Presence is positioned to deliver a unified platform for agent growth.

Presence® CRM will be included in all plans on the Presence® Platform and is set to roll out in February 2026. Luxury Presence offers a waitlist for early access, allowing agents to be among the first to experience the AI-powered system. The platform combines marketing, predictive insights, and client engagement into one agent-branded solution to drive consistent business growth.


Luxury Presence continues to redefine the real estate technology landscape by combining AI with a deep understanding of agent needs. With the new $37 million funding, the company is poised to make Presence® CRM a core tool for high-performing and luxury agents seeking to unlock hidden opportunities in their networks. By unifying data, AI, and client engagement, Luxury Presence aims to transform how agents grow their businesses and maintain long-term client relationships.