Diva, a consulting firm within Grupo Ginga, has secured a $463,000 investment to start a new phase. Formerly focused on digital and cultural transformation, the company is repositioning itself as a specialist in foresight and futures design. The shift aims to connect strategy, organizational culture, and environmental regeneration in one integrated approach to business value.
Strategic shift toward futures design
In its new configuration, Diva will help corporate leaders read weak signals and emerging trends in increasingly volatile markets. The firm intends to support decision makers in identifying long-term opportunities and reinforcing business models against technological, cultural, and regulatory disruption. The objective is to replace reactive responses with intentional paths that strengthen resilience, relevance, and sustainable impact.
FutureKind methodology and service offering
At the center of this repositioning is FutureKind, a proprietary methodology created to structure scenarios and guide strategic choices. The approach combines foresight practices, regenerative thinking, and strategic labs that simulate possible futures and test alternative routes. Through this framework, Diva translates strategic vision and environmental responsibility into concrete business value for organizations operating in complex environments.
From transformation projects to systemic foresight
Since its founding in 2017, Diva has worked with brands such as Burger King, Grupo SOMA, and Even on digital transformation and operational redesign. These projects allowed the firm to build credibility in large-scale change and align processes with new technologies and evolving consumer expectations. The new phase extends this background into a systemic proposal that looks beyond current routines and questions the future roles companies intend to play.
Growth plans and targets within Grupo Ginga
The roadmap for the next 12 months includes immersive journeys with business groups, expanded international agreements, and the start of a broader global presence using Brazil as a hub. Over a period of up to three years, Diva expects to represent 25 percent of Grupo Ginga’s total revenue, driven by strategic initiatives and demand from organizations seeking guidance in uncertain contexts. The timing of the capital injection, aligned with the repositioning, indicates a coordinated plan to scale the renewed model.
Leadership vision on value and regeneration
According to Pedro del Priore, CEO of Ginga, the transformation of Diva consolidates a transition that has been underway in recent years. He states that the proposal brings together economic performance, corporate culture, and environmental criteria in a single route, where purpose and profit are treated as mutually reinforcing. For the executive, Diva aims to be a reference in organizational transformation, intentional value design, and regenerative practices that can orient productive systems.
International partner and complex systems expertise
The entry of futurist Ryan James Kemp as a partner reinforces the new direction and adds international experience to the leadership team. A TEDx speaker with a background in complex systems and regenerative design, Kemp has supported leaders and organizations in reframing strategies, cultures, and business models for a changing world. He argues that the challenge is not only to optimize existing structures, but to review the underlying intention of systems created over decades.
Intersection of strategy, culture, and environmental regeneration
Diva’s work is characterized by the intersection between strategic planning, cultural coherence, and socioenvironmental impact. The firm conducts cultural diagnostics, organizational health analyses, and impact studies that are combined with FutureKind’s regenerative frameworks and foresight tools. In practice, this combination seeks to guide corporate routes that reconcile economic viability, cultural meaning, and environmental responsibility over the long term.
With new capital and a reinforced leadership structure, Diva positions itself as a long-term partner for organizations that want to integrate regeneration, cultural relevance, and strategic clarity into their business models. The consulting firm’s ambition is to support decisions that foster transparency, preparedness for uncertainty, and shared value creation among different stakeholders. Within Grupo Ginga, the new phase marks a relevant step in diversifying activities and responding to demands generated by the transformation of markets and production chains.