Datasharp has strengthened its position in the European data intelligence market by acquiring Woosmap, a specialist in high performance geolocation APIs and mapping services. Announced on November 25, 2025 from Paris, Montpellier, London and Brussels, the transaction advances Datasharp’s ambition to build a global business data infrastructure for the AI era. The deal was also presented at a Woosmap event in Paris, where leaders from both companies framed the move as a new chapter focused on smarter, more reliable location intelligence for enterprises and developers worldwide.
Acquisition Overview
Datasharp, backed by European private equity firm Strada Partners, is executing a buy and build strategy to consolidate a fragmented data landscape and create a trusted backbone for AI and enterprise applications. Adding Woosmap to the group brings in a mature location intelligence platform that handled more than 27 billion API queries over the past twelve months while maintaining a 99.99 percent service level agreement. Woosmap serves more than 300 enterprise and scale up clients across multiple regions, underscoring its role as a key player in European geolocation technology.
Strategic Rationale and AI Data Infrastructure
For Datasharp CEO and co founder Antoine Bruyns, location intelligence is becoming a foundational layer for AI systems that must understand where customers, stores, products and assets are at any given moment. By combining Woosmap’s search, geocoding, indoor and outdoor mapping and routing capabilities with Datasharp’s global business graph, the group aims to create a unified data layer that connects identity, attributes and location. This infrastructure is designed to power AI agents, automation and enterprise software with dependable, privacy compliant data, rather than generic and opaque mapping services.
Woosmap’s Product Strength and Market Position
Woosmap’s technology underpins use cases such as store and product locators, delivery time estimates, indoor navigation, mobility services, geofencing and real time business context, helping companies orchestrate consistent experiences across physical and digital channels. Its customer base includes major retailers and consumer brands like Auchan, Carrefour, Leroy Merlin, Etam, Yves Rocher, Hubo, Wecasa and Holland and Barrett, reflecting strong adoption among blue chip clients. The company operates from Paris, London and Madrid, has built a profitable, usage based revenue model with high retention and is progressing toward a near term goal of EUR 10 million in annual recurring revenue.
Integration, Leadership and Role of Strada Partners
Under Datasharp’s ownership, Woosmap will continue to operate as an independent brand with the same teams and product focus, a structure intended to preserve its culture and developer centric approach. Chief executive Jean Thomas “JT” Rouzin will keep leading Woosmap and views the partnership as a way to combine the firm’s geospatial algorithms and high quality content with Datasharp’s business datasets and growing international footprint, including in the United States. Strada Partners executives Bart Wouters and Sander Gesquière describe Woosmap as a highly strategic addition that complements Datasharp’s existing assets, including Infobel and Techsalerator, and further accelerates the group’s buy and build momentum in software and data.
The acquisition of Woosmap positions Datasharp at the intersection of business data and location intelligence, creating a combined platform tailored to the needs of modern AI and enterprise applications. By keeping Woosmap’s brand and teams intact while integrating its technology into a broader data infrastructure, Datasharp intends to give customers more complete, privacy conscious and cost controlled tools for building location aware products. With the backing of Strada Partners and a growing portfolio of specialized data capabilities, the group is signaling its intention to become a reference provider of trusted data infrastructure for companies operating at global scale.