New Zealand fintech startup Dashr has launched a new financial dashboard designed to give households a consolidated view of their money across multiple providers. The product uses Open Banking connections to aggregate balances from banks, retirement accounts, investment platforms, and crypto services into a single, read-only interface. Dashr positions the launch as a response to growing financial fragmentation and a lack of neutral tools that show people their full financial picture.
Market Context
Households are increasingly spreading their money across a wide range of financial institutions and digital platforms. Dashr points to internal research indicating that nearly three quarters of New Zealanders now use more than three financial providers, a trend driven by product specialization and platform competition. This dispersion, while offering choice, can make it harder for individuals to understand their overall financial position.
Product Overview
The newly launched dashboard is designed to present balances held with different providers in one place, without enabling transactions or product switching. Dashr emphasizes that the service is intended purely for visibility rather than budgeting, investing, or advisory purposes. By focusing on aggregation alone, the company aims to address what it sees as a foundational gap in consumer financial tools.
Addressing Fragmentation
According to Dashr, most financial institutions only show customers the accounts and products held within their own ecosystem. The company argues that there is little incentive for a bank or platform to display competing accounts, leaving consumers to manually piece together their finances. Tom Filmer says this often results in households relying on spreadsheets or handwritten notes to estimate net worth and track balances.
Open Banking Framework
The dashboard is built on New Zealand’s evolving Open Banking infrastructure, which allows consumers to authorize data sharing through regulated interfaces. Dashr uses application programming interfaces rather than screen scraping, avoiding the need for users to share login credentials with third parties. Filmer describes Open Banking as a quiet but significant shift that enables neutral services to display a complete financial picture while keeping control in the hands of the customer.
Security and Data Use
Dashr says the product operates on a read-only basis by default and does not store customer usernames or passwords. Users can revoke access permissions or delete their data at any time, reflecting standard Open Banking consent models. The company also stresses that it does not provide financial advice or make product recommendations, reinforcing its role as a visibility tool rather than a decision-making platform.
Market Focus and Access
The company is focused exclusively on the New Zealand financial ecosystem, connecting to major banks, KiwiSaver providers, investment platforms, and selected crypto services. While Dashr has not publicly disclosed specific integration partners, it says the coverage is designed to reflect how households actually distribute their money. Access to the product is being rolled out through a public waitlist as the company scales its connections.
Dashr’s launch comes as Open Banking in New Zealand reaches a level of maturity that supports consumer-facing aggregation services. By concentrating on a single question, how much money someone actually has across all providers, the startup is targeting a basic but often unmet need. The company sees its dashboard as part of a new generation of tools built on regulated data sharing, offering clarity in an increasingly complex financial landscape.
Source: Cfotech