Danish AgTech startup PerPlant has raised €1 million, equivalent to DKK 7.6 million, to expand its AI-powered precision farming technology across Europe and prepare for entry into the U.S. market. The Copenhagen-based company develops tractor-mounted sensor systems that help farmers reduce chemical inputs while improving documentation and field-level decision-making. The round comes as growers face rising pressure to prove sustainable practices, cut pesticide use, and maintain profitability under stricter agricultural rules.
Funding and Investor Support
The seed round was led by angel investors Jytte Rosenmaj, chairman of Agreena, and Kræn Østergaard Nielsen, former CEO of Coop Danmark and an AI investor. The company is also backed by Antler and The Footprint Firm, with additional financing support from the Export and Investment Fund of Denmark, the European Space Agency, and Innovation Fund Denmark. PerPlant plans to use the capital to accelerate commercial rollout, strengthen its technology, and support farmers dealing with tighter requirements around chemical use and subsidy documentation.
AI-Powered Precision in the Field
Founded in 2022 by Rasmus Emil Hansen and Sumod Nandanwar, PerPlant builds AI-driven infrastructure that can be mounted directly onto tractors. Its sensor box uses cameras and edge AI to scan fields in real time, identify plant-level variation, and guide spraying equipment with centimetre-level precision. By applying herbicides and fertilisers only where needed, the system is designed to reduce herbicide use by up to 90% and fertiliser use by around 30%.
Why the Technology Matters
Traditional satellite-based farm monitoring typically offers resolution measured in tens of metres, while PerPlant’s sensors operate at a much finer two-to-ten-centimetre scale. That level of detail allows the system to capture verifiable field data, including plant-level imagery and information on groundwater-sensitive areas. According to the company, the technology can support documentation for authorities, banks, insurers, and other agricultural stakeholders that increasingly require evidence of sustainable land management.
Farmer Economics and Market Traction
PerPlant says its system can improve the economics of a typical 200-hectare farm by cutting input costs and supporting an estimated annual profit increase of about €36,000. The company claims that, under these assumptions, farmers can recover the cost of the technology within the first season of use. PerPlant has already mapped more than 200,000 hectares across Europe, building what it describes as one of the largest precision farming datasets in the Nordics.
International Expansion
The startup currently employs 15 people and operates in markets including Denmark, the UK, the Netherlands, Belgium, Norway, Poland, Latvia, Estonia, Lithuania, Spain, Ireland, and Chile. Its next growth phase will focus on broadening European adoption while preparing for expansion into the United States. While the technology is aimed primarily at conventional farmers seeking lower input costs and better compliance tools, it may also have applications in organic and regenerative farming systems.
PerPlant’s latest funding highlights growing investor interest in agricultural technologies that combine AI, sustainability, and measurable financial returns for farmers. By turning tractors into real-time data collection and precision spraying platforms, the company is positioning itself at the intersection of farm productivity, environmental regulation, and digital infrastructure. As agriculture moves toward more accountable and input-efficient production, PerPlant’s challenge will be scaling its technology while proving consistent value across different crops, climates, and farming systems.