Payments acquirer Cashflows has announced a strategic investment in Tap & Go, a specialist in card payment machines and business cash advances. This move solidifies the relationship between two dynamic, female-led fintech companies, aiming to accelerate growth and expand service offerings for businesses. The undisclosed capital injection marks a significant evolution from their initial commercial partnership, promising enhanced capabilities for both firms.
A Partnership Forged on Shared Goals
The collaboration between Cashflows and Tap & Go first began in 2025, with Cashflows providing the essential infrastructure and transaction settlement services for Tap & Go's card machines. This foundational relationship has now deepened significantly with the new investment. The move transitions the companies from a simple service agreement to a deeply integrated strategic alliance focused on mutual growth.
Hannah Fitzsimons, CEO of Cashflows, emphasized that this is more than a financial transaction, stating a firm belief in the vision and palpable energy of the Tap & Go team. She highlighted the opportunity to combine Tap & Go's customer focus with Cashflows' experience to propel the company into its next growth phase. This investment is a testament to the potential seen in Tap & Go's innovative approach to payment solutions.
Capitalizing on Growth and Innovation
Tap & Go plans to deploy the new capital to fuel its continued expansion and enhance its product suite for a growing customer base. The company will broaden its solutions beyond physical card payments to include e-commerce, virtual payments, and multi-site solutions. This strategic diversification will allow Tap & Go to serve a wider array of business needs in the evolving digital economy.
The investment will also be directed toward strengthening the company's internal resources and market presence. Tap & Go will invest in its people, build greater brand awareness, and fortify its market reputation to attract new customers organically. Furthermore, the company is set to enter new verticals, including universities, stadiums, hotels, and the motor sector, leveraging Cashflows' expertise.
The Power of Female-Led Challengers
A notable aspect of this partnership is the joining of two female-led businesses in the competitive payments space. Tap & Go co-founder Anna McDonald highlighted the shared challenger mindset, tenacity, and ambition that define both organizations. She expressed pride in this dynamic, noting the powerful potential when two female-led businesses unite to deliver ambitious solutions for customers.
Foundations of the Partner Companies
Founded in 2022 by Anna McDonald and Nichola Eagle, Tap & Go was established as part of the International Connections Group before recently spinning out. The company specializes in providing card payment machines and business cash advances tailored to support businesses of all sizes. Its focus is on delivering flexible and accessible payment solutions to a diverse clientele.
Cashflows, established in 2010 and led by CEO Hannah Fitzsimons, simplifies card and digital payment acceptance for businesses and financial institutions. Operating its own acquiring platform and gateway, the company provides a secure ecosystem for processing payments across Europe. Its robust infrastructure has been a key enabler for partners like Tap & Go.
Strategic Outlook and Market Impact
For Cashflows, this investment signals a broader growth strategy that includes exploring further strategic investment opportunities. The collaboration creates a powerful synergy, unlocking new growth areas by combining the distinct strengths of both businesses. This partnership is expected to deliver enhanced value and a more comprehensive product suite to the market.
This strategic investment by Cashflows into Tap & Go represents a significant milestone for both companies and the wider fintech landscape. It underscores a powerful alliance built on shared ambition, innovation, and the strength of female leadership in the technology sector. As Tap & Go embarks on its accelerated growth journey, the partnership is poised to introduce enhanced payment solutions and drive competition within the market.