Achmea Impact Ventures is a venture studio for founders who want to turn an early-stage idea into a scalable, high-growth digital startup. The model combines hands-on venture-building support, monthly compensation during the build phase, funding ranging from €50,000 to €250,000, and access to Achmea’s network, expertise, and market reach.
Venture Studio Model
• Format: a venture studio that builds companies alongside founders rather than only providing investment
• Program structure: no fixed programme or cohort; support is tailored to the specific needs and development stage of each venture
• Commitment: full-time venture building rather than an office-space program or pitch-deck clinic
• Support areas: product, technology, research, marketing, legal, and access to additional specialists when required
What Founders Receive
• A structured and proven approach to building ventures from day zero
• Hands-on support across product, technology, research, marketing, and other specialist areas when needed
• A freelance contract with monthly compensation, allowing founders to focus full-time on building the venture
• Funding ranging from €50,000 to €250,000, including the founder fee
• 70% to 80% founder equity at spin-out
• Access to Achmea’s network, brand, expertise, and potential customer base
Founder Journey
• Validate the problem together with the venture studio’s research team, using evidence and customer insights to guide decisions
• Define and refine the product vision and business model
• Build an MVP with support from the internal product and technology team
• Test the product with early users, gather feedback, and iterate
• Acquire initial paying customers and demonstrate early traction
• Build the founding team needed to continue growing the venture after spin-out
Founder Profile and Requirements
• Have a clear business idea and have already taken initial validation steps, such as conducting user discovery, creating mockups, interviewing experts, or speaking directly with the target audience
• Have previous experience founding, leading, designing, building, or launching digital products or services, or have played a significant role in an early-stage team
• Be committed to building a scalable business rather than a side project or passion project
• Have a strong understanding of the problem being addressed, beyond simply following a technology or market trend
• Be willing to shape the team, product, and business model collaboratively with the venture studio
• Be ready to commit full-time under a compensated freelance contract
Focus Domains
• Health & Wellbeing
• Future of Work
• Sustainable Action
• Healthy Finances, focused on non-insurance solutions
Excluded Areas
• Hardware or primarily physical-product businesses
• Science-based technology, cryptocurrency, or medtech solutions
• Solutions that depend heavily on third-party intellectual property or systemic policy change
• Tools or solutions designed exclusively for Achmea
• Prevention-only or single-use concepts
• Broad behavioural-change ideas without a clearly defined and scalable business model
Achmea Impact Ventures positions itself as a hands-on venture-building partner for founders who already have a clear digital business idea and want to develop it into a scalable company with expert support, funding, and access to a large corporate network. Its defined focus areas, founder requirements, and exclusions indicate a selective model designed for digital-first ventures with strong commercial potential.