London-based fintech Zeom, founded by a team of Brazilians, has officially launched its operations in Brazil following a successful R$ 15 million pre-seed funding round. Led by global venture capital firm Fabric Ventures, the investment aims to democratize access to international assets for Brazilian investors. The platform offers a seamless bridge between the Brazilian Real and global markets, addressing a growing demand for wealth diversification.
Strategic Funding to Fuel Expansion
The R$ 15 million investment was spearheaded by Fabric Ventures, a firm specializing in fintech and digital assets, with participation from accelerator Plug and Play and Spanish fund Tritemius. These funds are earmarked for accelerating the company's operational growth and enhancing its technological infrastructure. The capital injection enables Zeom to transition from its successful testing phase to a full-scale commercial launch across Brazil.
Founded by Rafael Pereira, André Bastos, Bruno Maia, and Roberto Ono Filho, Zeom combines financial and technological expertise to serve its home market from its London headquarters. The founders aim to simplify global investing, removing barriers that have historically limited such opportunities to high-net-worth individuals. Their vision is to empower more Brazilians to protect and grow their wealth on an international stage.
Bridging Brazilians to Global Markets
Zeom's platform functions as a comprehensive financial hub, integrating a global account with an investment portfolio through a single mobile application. Users can instantly convert Brazilian Reais into a foreign currency account using the popular Pix payment system. From there, they gain access to a variety of international assets, including fixed-income securities, ETFs, stocks, and gold.
Accessibility is a core tenet of the platform, with a low minimum investment requirement of just R$ 50. The service also includes an international debit card accepted in over 190 countries for purchases and withdrawals. To ensure transactional security and transparency, the company built its financial infrastructure on blockchain technology.
Tapping into a Growing Market Need
The company's strategy is informed by recent data from ANBIMA, which shows that 36% of Brazilians invest but remain heavily concentrated in traditional savings and domestic fixed-income products. This indicates a significant opportunity to introduce more sophisticated diversification strategies to the average investor. Zeom aims to fill this gap by offering accessible pathways to international markets.
Co-founder Rafael Pereira noted that this represents the next evolutionary step for Brazil's investment culture. He believes democratizing access to global assets allows more people to protect their purchasing power in strong currencies. The goal is to provide a simple, secure, and transparent way to access international opportunities previously out of reach.
Investor Confidence and Future Outlook
Anil Hansjee, General Partner at Fabric Ventures, expressed confidence in Zeom's potential, citing favorable conditions in Latin America. He highlighted the region's increasingly digital population, widespread adoption of instant payments, and a growing appetite for wealth diversification. These trends create a fertile environment for innovative financial platforms like Zeom to thrive and expand access to global tools.
After successfully concluding its operational testing phase with hundreds of clients, Zeom has set an ambitious target for its expansion. The company aims to onboard 50,000 active users in Brazil by the end of 2026. This goal reflects the company's confidence in its product and the significant market demand for its services.
Zeom's official launch in Brazil, fortified by its R$ 15 million pre-seed funding, introduces a significant new player in the country's evolving fintech landscape. By leveraging technology to simplify access to global markets, the company is poised to empower a new generation of investors. Its focus on security, accessibility, and diversification could reshape how Brazilians manage and grow their wealth internationally.