Unveilr AI, a Mumbai-based startup focused on answer engine optimization, has raised a Pre-Seed funding round from Aviral Bhatnagar's AJVC at a valuation of ₹167 million. The company did not formally disclose the exact investment amount, but media estimates indicate the round follows AJVC's standard Pre-Seed structure of ₹15 million for a 9% equity stake. The fresh capital will support product development and international expansion across India, the UAE, and the United States.
Funding and Expansion Plans
Unveilr AI plans to use the capital to expand its engineering team and add capabilities to its proprietary AI agents. The company will also grow its sales organization and deepen its customer base in India, the UAE, and the United States. Launched in February 2026, the startup currently serves B2B and consumer brands in these three markets.
How Unveilr AI Works
Founded by Sanditya Srivastava, Unveilr AI helps B2B and consumer brands generate qualified leads through Google and AI search platforms such as ChatGPT, Perplexity, Gemini, and Claude. The company combines traditional search engine optimization with answer engine optimization to improve brand visibility in AI-generated answers. Its AI agents monitor how brands appear across search engines, identify queries where competitors are recommended, and map the sources used by AI platforms.
Execution Model and Team
After the AI agents identify visibility gaps, Unveilr AI's SEO and AEO specialists work on content, technical improvements, and brand authority to increase the likelihood of appearing in AI-generated recommendations. The company's team includes IIT alumni as well as search and answer engine optimization experts. This blend of automation and human execution is central to its service model.
Measurable Early Results
The startup says customers can begin seeing results within the first month of engagement. For an Indian B2B legal services platform, Unveilr AI increased AI-sourced traffic by around 4.7 times and leads by 5 times, with an 80% increase in ChatGPT citations. For a D2C brand, organic search now accounts for roughly 27% of total revenue.
Market Context and Strategic Direction
The funding arrives as answer engine optimization becomes a distinct market, with players such as Profound, Peec AI, and AthenaHQ raising significant capital. At roughly US$1.9 million, Unveilr AI's valuation reflects its early stage and services-oriented model rather than a pure software platform comparison. The company measures success through leads generated for customers rather than visibility scores alone.
Portfolio Adoption and Founder View
AJVC's Aviral Bhatnagar noted that the startup's strong adoption inside the fund's large portfolio demonstrates its general-purpose utility. One AJVC portfolio company, Multibagg, appears among Unveilr AI's customers alongside LexComply, Advarisk, and Caredale. Founder Sanditya Srivastava emphasized that buyers increasingly ask AI platforms for recommendations, and brands not mentioned in those answers lose leads before their websites load.
Unveilr AI's Pre-Seed round provides a head start in a category where the top end is dominated by well-capitalized software firms and where mid-market brands often need hands-on execution. By expanding engineering and sales capacity across India, the UAE, and the United States, the startup aims to prove that a services-led approach can build durable organic visibility for brands. Its early performance metrics suggest that AI search optimization is becoming a practical growth channel rather than an experimental add-on.