Helium Ventures, an AI-native holding company, has acquired That's The One, a comprehensive platform for wedding and event planners. This strategic move, announced August 6, 2026, is Helium's second major investment in the events industry this year following its purchase of Maroo. The acquisition aims to streamline operations for event professionals by integrating planning tasks into a single, efficient workspace.
Strategic Expansion in the Events Sector
This acquisition expands Helium Ventures' portfolio of software solutions designed for underserved professional markets with significant operational challenges. The company focuses on acquiring businesses with proven product-market fit that can benefit from AI integration. Adding That's The One reinforces its commitment to building a connected ecosystem for the weddings and events industry.
Helium Ventures was co-founded by CEO Rohit Mittal and CTO Priyank Singh, who previously established the fintech company Stilt. Their experience in scaling technology ventures informs their strategy of stewarding software businesses toward greater growth and innovation. This background provides a solid foundation for enhancing the platforms they acquire, including their latest addition.
Addressing Core Industry Pain Points
That's The One was developed to solve a persistent problem for planners: the fragmentation of tools and information across various applications. The platform centralizes client collaboration, guest management, vendor coordination, timelines, and budgets into one unified system. This consolidation is designed to save planners valuable time and reduce the administrative burden of managing complex events.
By creating a single source of truth, the platform eliminates the need to constantly rebuild information across disconnected tools. Rohit Mittal emphasized that this helps planners run a more efficient business while delivering a highly organized client experience. The system ensures all stakeholders have consistent access to the most current event details.
Elevating the Professional Client Experience
The platform's benefits extend beyond operational efficiency to significantly enhance the client-facing experience. Planners can present a more polished and organized front, which builds client confidence and reinforces their brand's professionalism. This improved presentation is a key differentiator in a competitive market, helping planners stand out.
Linda of Pinnacle Weddings Charleston noted that switching to the platform was one of her team's best decisions. She highlighted its user-friendly interface and its role in elevating how the company presents itself to customers. This account underscores the platform's impact on both team confidence and external client perception.
A Vision for an AI-Powered Future
That's The One incorporates AI-powered features to streamline workflows, such as automatically converting files into detailed timelines. The platform also offers advanced guest accommodation tools with live rates from millions of properties, simplifying the booking process. These innovations minimize back-and-forth communication and create a smoother experience for everyone involved.
Kat, founder of That's The One, expressed enthusiasm for the acquisition, stating that joining Helium Ventures is the right next chapter. She highlighted a shared vision for a more connected industry and the opportunity to build upon the platform's success. This collaboration with fellow portfolio company Maroo promises to deliver even greater value to event professionals.
The acquisition of That's The One by Helium Ventures is a significant step toward a more integrated and advanced events industry. By combining a powerful planning platform with an AI-focused strategy, the partnership is poised to enhance efficiency for planners worldwide. This move signals a broader trend of innovation, promising a future where professionals are better equipped to deliver exceptional experiences.