GatekeeperX, a technology startup specializing in AI-native risk management, has officially announced its expansion into Colombia. The company aims to bolster digital security for the country's financial and e-commerce sectors amid rising sophisticated fraud. Its platform is designed to reduce fraud losses, optimize operational costs, and improve the experience for legitimate users.
Addressing a Growing Threat in Latin America
Financial crime inflicts annual losses of $80 billion in Latin America, where over 40% of valid transactions are also mistakenly declined. "Our purpose is clear: to fight financial crime and make the world a safer place," stated Carlos Ayalde, CEO of GatekeeperX. The company's mission directly confronts these staggering figures and their detrimental impact on business growth.
Colombia is currently witnessing a surge in advanced threats, including identity spoofing, deepfakes, SIM swapping, and automated fraud attacks. GatekeeperX's technology provides a direct countermeasure through its real-time evaluation and response capabilities. The system uses AI agents and behavioral networks to identify and neutralize suspicious activities as they happen.
An AI-Native Approach to Security
The company's platform leverages an AI-native architecture to deliver real-time risk prevention and anti-money laundering (AML) monitoring. Its powerful decision engines can analyze data and identify anomalies across all channels within milliseconds, providing an immediate layer of defense. This speed is critical in combating modern, automated financial threats effectively and accurately.
GatekeeperX emphasizes a "frictionless security" approach, simulating rules before deployment to ensure high approval rates and a seamless user experience. This strategy helps clients reduce fraud-related losses, minimize sales-damaging false positives, and meet regulatory compliance. The platform also consolidates multiple security tools, optimizing operational costs for businesses through its integrated AI agents.
Proven Traction and Ambitious Vision
The company has already demonstrated significant momentum, processing over 20 million transactions in more than five countries. This operational scale has been crucial in refining its proprietary AI-native model for robust and scalable performance. Its early success has earned it recognition on prestigious lists like Forbes Colombia's "100 Startups to Watch in 2025."
Operating within a global fraud prevention market valued at over $53 billion and growing 21% annually, GatekeeperX has set ambitious goals. The startup aims to become the leading fraud and AML prevention platform in Latin America. By 2030, it plans to position itself among the top five global solutions in the industry.
Experienced Leadership at the Helm
The company is guided by a team of seasoned founders with extensive experience from the Latin American tech unicorn, Rappi. This leadership includes CEO Carlos Ayalde, CTO Renny Hernández, Chief Data & AI Officer Martín Moreyra, and Chief Product Officer Diego Nieto. Their collective background provides a strong foundation for the company's strategic direction and technological innovation.
Each founder contributes specialized expertise, from Ayalde's 15 years in payments to Hernández's skill in building anti-fraud systems. Moreyra brings deep knowledge in risk modeling and applied machine learning, while Nieto has a strong background in payment and security software. This combined experience was instrumental in creating a unified and comprehensive risk management tool.
GatekeeperX's arrival in Colombia marks a significant step in fortifying the region's digital ecosystem against evolving financial crime. By combining advanced AI technology with a vision for frictionless security, the company is poised to build greater trust among businesses and consumers. As CEO Carlos Ayalde noted, this trust is the essential foundation for a solid and secure digital economy.