Halifax-based startup Floqer has secured just over CAD 2 million in pre-seed funding to advance its customer data platform for the artificial intelligence era. The company aims to build a CRM data engine for businesses adopting agentic AI. The round attracted investors including Perplexity’s F7 Fund, N49P, and Tidal Venture Partners.
From Side Project to Enterprise Solution
Floqer’s journey began with an open-source note-taking Chrome extension called Superchat, created by co-founder and CEO Shivam Mahajan. The tool allowed users to access ChatGPT across the internet and gained nearly 2,000 customers. Its early adoption highlighted demand for web research capabilities and tools that could help businesses organize fragmented CRM data.
Mahajan later partnered with fellow Dalhousie University graduate Zaaheda Islam to formally launch Floqer in October 2024. The company shifted its focus toward preparing customer data for use by AI agents. Floqer has since grown to an eight-person team with experience across software and startup operations.
A Vision for AI-Ready Data
Floqer provides a platform for sales and go-to-market teams seeking to improve customer intelligence. It aggregates, cleans, and consolidates information from more than 100 public and private data sources. The company’s goal is to create an autonomous customer knowledge base that makes data more useful for AI-supported outreach and decision-making.
The platform operates as an infrastructure layer that integrates with CRM systems including HubSpot and Salesforce. Using large language models, Floqer analyzes structured and unstructured information, ranging from websites to internal communications. This helps businesses identify customer patterns, relevant context, and potential buying signals.
Growth and Strategic Investment
Since its funding round last September, Floqer has become cashflow positive and surpassed $1 million in annual recurring revenue. The company reported an eightfold increase in revenue over the previous year, reflecting growing demand for AI-ready customer data tools. Its client roster includes companies such as Perplexity, Wise, and AngelList.
The CAD 2 million investment was led by Toronto-based N49P, with participation from Halifax-based Tidal Venture Partners and Perplexity co-founder Denis Yarats. Floqer plans to use the capital to accelerate growth and strengthen its position in the customer-data infrastructure market. Mahajan said the company intends to move quickly to address the expanding opportunity around AI-enabled go-to-market operations.
Navigating the Competitive Landscape
Floqer is operating in a competitive and rapidly developing market for AI-powered go-to-market software. Mahajan has identified AI GTM startup Clay as a direct competitor, while Floqer seeks to differentiate itself through its focus on becoming a foundational customer-data layer. The company is also seeing interest from sectors beyond technology, including private equity.
Floqer’s strategy centers on helping businesses make customer information more complete, accessible, and actionable as AI agents become more common in sales and customer-facing workflows. The company believes clean and continuously updated data will be essential for organizations seeking to deploy AI tools effectively. Its platform is designed to support that transition without requiring businesses to replace their existing CRM systems.
With its pre-seed funding, expanding customer base, and growing revenue, Floqer is positioning itself to benefit from demand for AI-ready customer data. The Halifax startup is building infrastructure intended to help sales and go-to-market teams work with more accurate and useful information. Its ambition is to become a major CRM data engine for businesses adopting AI-driven customer operations.