The Wild Ventures, the company operating Miracly and the Swedish home decor brand Wild Palace, has announced a US$2 million Pre-Seed funding round for Miracly. Miracly, which publicly launched today, is a holistic GEO and AI operating system for marketing. Before its launch, the platform already attracted early customers including Dreams, Acclime, Pixi Beauty, Andy Okay, and Duellix without spending any money on marketing.
Funding details and investor backing
The Pre-Seed round was led by Beenext Ventures and Lotus, alongside a Swedish family office. Existing investors also participated, including Stefan Lindeberg, Founder of VC firm Creandum, and Alex Bouaziz, Founder and CEO of Deel. Other backers include Thomas Ekman, Founder of 6GAI and former CEO of Axel Johnson publ, Dustin, and Tele2, as well as Hedda Baverud Olsson, Founder and CEO of Lassie, and Parham Benisi, Partner at Pophouse.
Market shift toward AI platforms
Companies worldwide are facing rising performance marketing costs and reduced traffic from Google, driven by AI summaries, sponsored results, and migration to AI platforms such as ChatGPT and Claude. According to Forrester and CapGemini, B2B buyers use AI platforms for procurement over 89% of the time, while consumers do so more than 60% of the time. Gartner also reports that Google search volume has fallen by more than 25%, forcing marketing teams to adapt and appear where customers search.
Product capabilities and agentic workflows
Miracly offers visibility into how AI platforms discuss a brand while improving that presence on autopilot, combining tracking, management, and execution in one system. Local businesses, agencies, VC-backed startups, and multinational enterprises use the platform to move directly from analysis to execution. Its marketing agent Mira delivers tailored recommendations across GEO, social media, PR, and performance marketing, while Miracly Goals helps teams connect their daily work to business objectives.
Leadership perspective on demand
Bjorn Bergstrom, co-founder of Miracly, said the company is seeing incredible demand for its AI marketing platform. He noted that companies all over the world are impacted by decreasing organic traffic from Google and increasing performance marketing costs. Bergstrom added that Miracly began with GEO analytics and AI content generation but is rapidly becoming a holistic AI marketing platform based on the demand and opportunity in the market.
Early traction and revenue recovery
Miracly's early customers include Dreams, Acclime, Pixi Beauty, Andy Okay, and Duellix, which signed on before the platform spent any money on marketing. Beyond attracting qualified leads, the company's revenue recovery agent identifies opportunities from customer service chats, support tickets, and social media direct messages. It then executes tailored plans to convert these opportunities into new business, helping clients unlock growth from existing interactions.
Compliance and branding focus
Several early clients, including Acclime, Pixi Beauty, Dreams, and Duellix, are international financial institutions and premium brands that value regulatory compliance and on-brand content scaling. Miracly uses agentic skills to let organizations define specific instructions that are automatically applied across every touchpoint. These can include compliance rules, tone of voice manuals, and copywriting guidelines, making the platform a clear choice for regulated and brand-conscious companies.
Miracly positions itself as the AI marketing platform of choice for ambitious marketing teams, with clients spanning North America, Europe, and Asia. It serves SMEs, fast-growing scale-ups, and multi-billion dollar enterprise companies that want to track and manage their visibility in AI answer engines. By combining audit, monitoring, and execution in one platform, the company aims to replace costly agency audits with continuous, automated improvement.